About Us

Brash, Bold, Unapologetic clothing for the movers, shakers & risk takers

We make premium festival wear, statement rave wear and the boldest swimwear

All of our pieces are exclusively designed in our London studio and hand made with love by one of our fabulous teams in the UK. We source all of our fabrics ethically and it is our mission to create hard wearing sustainable, ethically produced products that set trends and stand the test of time.

All production runs limited edition and are done in small batches. With no more than 50 garments per colour/per style are ever produced from our new premium (studio) range. These really are pieces to treasure.

We were started in 2015 by fashion designer Natasha Wright and we take our name from her father ‘Leroy’ who she regards as the one that first taught her to be the confident, fearless woman that she is today. AN ORIGINAL LEROY fuses her love of 80’s attitude and 90’s aesthetic into unique, wearable party pieces that are fun but also excellent quality. Fast forward and the brand has gone from strength to strength available at selected outlets worldwide including stockists in Australia, Germany, the US and home in the UK. As well as online through selected retailers.

Known for clashing colours, bold prints, eye popping neon and our signature ‘lips’ appliqué AN ORIGINAL LEROY is not confined to an age demographic but instead we cater to an attitude. Always striving to dress the brash and the bold that won't be told.

Go forth and be fierce.